I was at a workshop on Friday last week and one of the presenters was talking about making the best use of your time. His suggestion was scheduling 90 minutes, in 3 separate sessions, with specific goals to achieve during each session, when you are at your best and can work without interruption. Sound advice but not advice that is followed very often.
He urged us to concentrate on doing those things that only "you", as the business owner and main driving force, can do. He advocated off-loading all the things that someone else can do to someone else, preferably a person with the specific skills to do those tasks more easily and quicker than you can. To answer the inevitable response - I can't afford to do that - he said that was RUBBISH (his caps) and that you would gain between 3 and 10 times the revenue you spend to do this. Quite a return. I nearly cheered!
This is the first time I have come across a specific cost/benefit statement for delegating your routine work whilst you get on with the really important process of building your business and illustrates the real difference between working in your business and working on your business. I'm sure the thinking is based on the extra time you will have available if you are not slogging away, thinking how busy you are, but actually not making any progress at all.
I guess I'm biased because my business is based on relieving people of their routine and time-consuming tasks but, even so, I'm trying to put his 90 minute suggestions in place.
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